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Chrome’s New Personal Blocklist Extension Ripe for Abuse

Google released a new extension for Chrome called “Personal Blocklist” allowing users to remove sites from their search results. For instance if you search for “lymphangioma” and want to remove the eHow article describing how to perform surgery on yourself, you can click block ehow.com which will remove that result and any future results from … Continued

How Long do Google Penalties Last?

On the heels of the recent manual penalty against J.C. Penny, Matt Cutts released a new Google Webmaster Help video that talks about both manual and algorithmic penalties and how Google treats each of them. Highlights: – Google has two different types of penalties: algorithmic and manual. – Algorithmic penalties are assessed automatically if Google … Continued

January Q&A With Fahrenheit Marketing

Fahrenheit is introducing a new monthly marketing Q&A session featuring user questions about online marketing, SEO or any other relevant topics. If you have any questions you would like for us to answer, leave them in the comments below or click here to email us a question. The following questions are from January 2011 and … Continued

Follow Up on Content Farms and Search Engines

During yesterday’s Farsight 2011 discussion, the topic of content farming was discussed among representatives from Google, Bing and Blekko. The discussion centered around whether content generated in this manner should be considered spam and produced some interesting insights into how engines treat and rank this type of content. For those of you who aren’t familiar … Continued